For this moment, let's put aside the wrongness of scratching - the bleeding, making-eczema-worse, scarring and addictive nature of it. Just for right now, let's only think about the glorious feelings scratching brings.
1. It Feels So Good
Nothing, and I mean NOTHING, feels as good as scratching when the itching is unbearable. I really do mean nothing.
2. It's the Best Instant Gratification
Buying something you want, kissing your partner, taking a bite of your favorite food ... all are examples of good instant gratification situations. But, they don't compare to scratching, probably because it feels so uncomfortable before the scratching. I can buy things often, my guy is always smoochable and I'm not usually starving before I eat. I am, however, usually very, very itchy before I scratch. Maybe I've been lucky in life and in my health to think itching is the best instant gratification; for that I am grateful. And maybe I'll change my mind once my baby girl is born in a few weeks. We'll see.
3. It's Self-Inducing Pleasure
Nobody has to do it for me. I have full control (or lack there of) for scratching my spots. I can do it any time and anywhere (sort of). And if I can't reach a spot, there's always something around that can be used: an unsharpened pencil, an Apple TV remote control, a backscratcher ... one can get very creative in the moment.
4. It Brings Relief
Although often temporary and short-lived, the seconds or minutes after the oh-feel-so-good scratching are so calm and quiet. The skin isn't screaming for attention. You can finally think about something other than the itching and need for scratching. Sometimes, when my skin happens to not be itchy, even before scratching, I pause a moment to reflect on the calmness of it. "Last night, I couldn't sleep because my legs were so unbearably itchy and today they are acting totally normal. It feels so good to not be trapped by my body."